You know what I really hate?
When you sit down to write a blog entry and then you don’t finish it because you ran out of time because your honey came home from work and all of the sudden kisses and huggles and episodes of How I Met Your Mother become way more of a priority than baring your soul to the Internet and then when you finally get back to that blog entry that’s been burning a hole in the back of your brain for two days you’re all like, “FUCK! I can’t write this! I’ve totally lost my train of thought and I’m not sure I want to even tell these people this stuff!”
I hate when that happens.
There are a lot of things on my mind these days.
The big ominous cloud over my head has to do with career and money. I’m in a position right now where I don’t have any work lined up, and that’s pretty scary…
I’m trying my best to utilize the time I have right now to make some positive changes towards what sort of business I take on. By far and large, most of the work that I’ve taken on has been subcontract work from other companies… and that’s great, it’s pretty awesome to get a project that takes a month or two, but I’m getting to the point where I want to diversify a bit.
For example, I’d love to take on some smaller projects… like designing and creating custom themes for bloggers, shop owners, small businesses, bands, etc. in addition to the larger projects that I take on.
To add a little diversity to my skill set other than just web presence stuff, I’d love to offer copy and ghostwriting services. I’d love to offer digital scrapbooking for hire services. I’d love to teach people who are totally clueless on how to do all of this social media stuff get themselves up and moving.
And I totally believe I can do all that…
I just feel so overwhelmed with how to market myself because I feel like I am essentially trying to pitch myself to an extremely diverse set of people… and in some cases, I’m not entirely sure exactly WHO I’m marketing myself to.
It’s also really scary to be thinking about reaching out to a new market of people because of the money aspect. I know some of the markets that I’m the most interested in being able to work with are also markets that don’t have megabucks to spend. Pricing is still something that I’m really concerned about, what my policies are regarding avoiding a lot of feature creep and getting paid ought to be, etc.
I’ve been slowly working on a design for my personal portfolio website, and thinking about how I want to present myself… and man… it’s so much easier to do this stuff for someone else! It feels totally counter-intuitive to be bragging about myself! It’s something I totally need to get my butt in gear about because I want to be doing paying work sooner than later!